Tesla’s transparent price-cutting “poison” for used car values
Car leaser Ayvens has decried the effects of Tesla’s constant list price cuts on the used EV market. It suggests that prices are holding up much better for manufacturers that handle discounting through dealers rather than centrally. Ayvens manages 3.5m vehicles including 0.5m EVs and notes that Tesla’s centralised price cuts immediately flow through to residual values for used cars, which isn’t the case for other manufacturers. While other manufacturers like Volkswagen offer deeper discounts, they do so in individual sales conversations so the effects on used cars are more manageable. Rental firms Hertz and Sixt have already decided to...
Topics
Ayvens
EVs
Fleet
Hertz
Leasing
Residual prices
SAP
Sixt
Stellantis
Tesla
Used EVs
Volkswagen
